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At first, it may seem to many that arbitrage can be done quite simply and easily. In general, you identify a product, for example, dating, after which you get a web link in a few minutes, to which you need to drive traffic. Register in the popular popunder network, replenish your account, establish a web link to the offer and connect an advertising campaign. After that, you remove extremely inefficient sites, happily estimating the income. This strategy worked, of course, about 15-20 years ago. At the moment, dozens of different parameters are expected, such as: ROAS, CR, EPC, CPL, EPM, CPA, CTR. You need to find out what Native, Prelander, Approval, RevShare, Retarget, Conversion, and much more are. If you do not have knowledge, you will spend the budget, and very quickly.
First, you need to understand how to find traffic, how to choose an offer, as well as how to do analytics.
Traffic
There are over 50 types of various traffic: contextual advertising, YouTube ads, push notifications, ASO traffic, teaser networks, search, social networks, etc. It is necessary to carefully study any one traffic, understand what can give out, how to weed out participants and what specific offers can be advertised. This is easier to do by opening a traffic arbitrage platform, where there is a lot of valuable information that will help in this matter.
Product search
Sometimes it can take a long time to select an offer. There are a lot of factors to consider, such as the reliability and reputation of the advertiser, the payment option, the chances of approval, and more. You need to perfectly understand your own offer and find out in advance which target audience it will be interesting. You can pick up an offer, for example, here aff.top, or on another serious platform.
Analysis
An arbitrage specialist spends approximately 92% of his time filtering. Why pay anything to a platform if it provides a minimum of leads? And there are an order of magnitude more such sites than profitable ones. At the same time, it is possible to make a mistake, where, for example, one platform brings participants who are passionate about gambling, and the other attracts football fans. You need to very carefully analyze various sites, and at the same time, having created a single database for one product, you will need to filter everything from scratch for a new one.
If you are ready to spend a lot of your own time, as well as nerves, and in addition to this you have some budget, then we advise you to try arbitration. But if you do not expect to spend your time on tests and analytics, you will drain the budget, and quickly.
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